Canon U.S.A. is pushing innovation to new heights

Hispanic Engineer & Information Technology >> Features >> Canon U.S.A. is pushing innovation to new heights

Canon U.S.A. is pushing innovation to new heights

 
POSTED ON Jan 10, 2023
 

At CES 2023, the leader in digital imaging solutions demonstrated how its technology is working to help dissolve limits between real and virtual worlds through a first-of-its-kind immersive movie experience that places attendees inside of the story.


Click Here!

With the launch of the theme ‘Limitless Is More,’ and Canon’s latest imaging innovations, CES attendees were able to immerse themselves into M. Night Shyamalan’s upcoming Universal Pictures thriller, Knock at the Cabin (in theaters February 3).

At the Canon booth, visitors were able to put on a VR headset and step into a 1:1 Kokomo conversation with one of four characters from Knock at the Cabin.

A gamified experience gave CES attendees the ability to immerse themselves in the movie’s action. Users can interact with virtual furniture and other objects in order to barricade themselves inside the cabin and successfully keep intruders out.

“Canon is creating groundbreaking solutions that help people connect in more ways than we ever could have imagined, redefining how they work and live at a time when many of them are embracing a hybrid lifestyle,” said Kazuto Ogawa, president and CEO, Canon U.S.A., Inc. “Canon’s ultimate role is to bring people closer together by revealing endless opportunities for creators. Under our theme of ‘Limitless Is More,’ we will show CES 2023 attendees what we are creating as a company focused on innovation and a world without limits.”

Kokomo is an immersive virtual reality software, which is designed to change human communication by combining virtual reality with an immersive calling experience. The innovative software is designed to provide users with a way to meet friends and family virtually “in-person” by using a compatible VR headset and a compatible smartphone.

The Kokomo solution is being designed so that people can feel together and experience social interaction from their home, hotel, dorm room, or across other distances if there is a compatible headset, software, and an internet connection.

The Kokomo solution will work to fully mirror true physical appearance – even facial expressions – inside what is effectively a 3D video call.

The Free Viewpoint Video System for arenas, stadiums, and studios comprises more than 100 Canon Cinema EOS-based 4k cameras and lenses. The data captured from the cameras are sent to a server system that creates point-cloud-based 3D models that quickly reproduce various viewpoints or desired camera angles, like that from a drone, swooping in and around players, or a small POV camera, looking at actors in a commercial or music video shoot. The result is an immersive and customizable viewing experience from perspectives that may not be possible with traditional camera systems.

In the USA, the system has been installed at two NBA arenas, including Rocket Mortgage Field House in Cleveland (Cavaliers), as well as Barclays Center in Brooklyn, New York (Nets). The video can be broadcast live and also compiled into replay clips. The system also allows for extensive flexibility with virtual advertising and other opportunities for monetization.

MREAL, a mixed reality experience, utilizes Canon imaging technology to integrate real and virtual worlds, showing end-users what this type of integration can do for the industry, education, medicine, entertainment, and more.

The MREAL technology is currently in the market research phase in the USA, but visitors to the booth were able to experience a break-in scene from the movie Knock at the Cabin as if they are a character in the movie.

The AMLOS (Activate My Line of Sight) solution* was developed by Canon U.S.A. to help amplify how people see and interact in hybrid meeting environments. The AMLOS solution is a software-and-camera product suite designed to provide an amazing level of engagement for collaboration across multiple meeting locations. The advanced software-and-camera product suite features sophisticated PTZ (pan, tilt, and zoom) camera functionality guided by hand gesture controls for certain actions for in-person participants.

Remote users are given the flexibility to customize their viewing experience and to see objects or areas of the in-person space. This allows both in-person and remote participants to engage in meetings or collaborative discussions, with an intuitive experience with hand gesture controls for certain actions for in-person participants, and a user interface that can be customized by a remote participant to help promote collaboration.


Click Here!

Posted on Categories Features

Comment Form

Popular News

USACE opens additional material distribution points in Puerto Rico

The U.S. Army Corps of Engineers has been tasked with…

Dr. Allegra da Silva: Water Reuse Practice Leader

Brown and Caldwell, a leading environmental engineering and construction firm,…

Developing Hispanic-Serving Institutions funds advance preparation of future educators

Humboldt State University, one of four campuses within the California…

 

Find us on twitter