PepsiCo Foods North America + LULAC: New partnership to bridge the digital divide

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PepsiCo Foods North America + LULAC: New partnership to bridge the digital divide

 
POSTED ON Oct 11, 2024
 

PepsiCo Foods North America has announced a $150,000 investment to enhance digital literacy training through its partnership with LULAC National Educational Service Centers.

Since 2022, PepsiCo has donated over $500,000 to the LULAC National Educational Service Centers Pathways to Uplift and Empower through Novel Technology and Education Services program, which provides training and support for families equipping them with the skills, resources, and tools needed to be successful in a digital environment.

LULAC National Educational Service Centers was established in 1973 by the League of United Latin American Citizens (LULAC) to provide educational programming to students throughout the U.S. and Puerto Rico.

Through 16 education and technology centers, LULAC National Educational Service Centers have served over 621,000 students, sent 160,000 students on to college, and awarded nearly $31 million in scholarships.

With PepsiCo Foods North America’s support, the the LULAC National Educational Service Centers Pathways to Uplift and Empower through Novel Technology and Education Services (P.U.E.N.T.E.S.) program has reached 450 participants across six U.S. cities, creating learning environments that equip families with essential technology skills.

“As someone who immigrated to the U.S. from Venezuela, I am incredibly proud of our partnership with LNESC and our shared passion to create sustainable economic opportunities for underserved communities,” said Antonio Escalona, senior vice president, emerging business at PepsiCo Foods North America. “Putting people and their experiences at the forefront is essential to our business success. We take great pride in our efforts to enhance digital literacy, and we’re excited to continue supporting this impactful initiative.”

Through the program, families participate in cohorts, creating a safe space to learn valuable computer skills. Families gain familiarity with the digital tools needed to engage with and monitor their child’s academic progress, empowering them to practice new skills together at home.

Participants are granted access to the vast world of opportunity available through technology, bridging the digital divide and enriching lives in previously unattainable ways.

“Continuing this partnership with PFNA means so much for our students and families,” said LNESC Executive Director Richard Roybal. “Hearing stories from participants of how they’ve benefitted from these resources is what it’s all about. Together, we’re making a transformative impact on so many families, and we’re excited for what’s to come.”

Alongside fostering a sense of community and belonging, the program is demonstrating measurable impact. Upon completion of the program, results show:

  • Over 90% of participants have increased confidence with technology.
  • Over 90% of participants feel comfortable using technology to learn new skills.
  • 92% of participants feel comfortable using an electronic device to perform basic computer functions (e.g., email, office applications, etc.).
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